"The Insights Driven Product Manager is a guide on removing the clutter from crucial information to make better product decisions. Any successful organization understands the need for relevant data in the modern marketplace. This book helps to zero in on what data you should be considering when making critical decisions for your product plan, including what metrics to consider and when to use qualitative or quantitative data. Written for product managers and leaders at tech companies, it’s full of advice on how to become more insights-driven, create product roadmaps and other essential facets of the PM role."
Tom Ryan
Co-Founder & Head of Product Eng, UK
"Whether you’re a seasoned PM or just starting out, this book is a must-read! My biggest takeaway? I’ll be rallying my team to realign with a powerful tool from the book: the Metrics One Pager."
Paul McCrodden
Product Leader, UK
"A light, no BS examples-based perspective on what data to record and act on to make effective product-decisions."
Thea Betts
Product Design Lead, NZ
"Practical and easy to digest.
Using insights to strengthen design solutions and build lasting impact for the business is something designers (and engineers) will benefit from in the long-run."
